Text messages as a communication channel are competent enough to transform the communication methods for any industry. SMS provides the quickest and easiest means to communicate with the audiences at scale and maximize conversions. Even real estate is no exception when it comes to text messages for interactions with clients. There are numerous ways where realtors can use text message Salesforce for Real Estate to interact, promote, advertise, support, and educate their prospective buyers with a view of maximizing sales. First, let's check out why SMS is the best choice for businesses, irrespective of vertical.
3 Best Reasons to Choose Text Messaging
To get the desired result out of communications, people must listen and read to whatever information you're conveying.
- 98% of the open rate of texts shows that people read SMSes and pay attention to what you send.
- Further, people take 90 seconds on average to respond to a text message. So marketers can expect quick responses from audiences while communicating through SMS.
- More importantly, SMS is ubiquitous because mobile phones are ubiquitous. For text communications, people do not need to download any specific app. Thus, even the most basic model is capable of receiving text messages.
Now, here are some use-cases for Text Message Salesforce for Real Estate.
Use-cases for Text Message Salesforce for Real Estate
Conduct Virtual Open Houses
The more convenience you add to your prospective buyers, the happier they are with your brand. Virtual open houses are more convenient for prospective buyers compared to non-virtual open houses. So, you can use SMS with MMS or WhatsApp to conduct virtual open houses and save time and effort for potential buyers. You can record and send small videos of the available properties so that buyers can tour the house in the comfort of their homes. Besides, you can opt for live open houses as well through WhatsApp.
Hey Jack,
Are you interested in Virtual open houses? Text YES to receive open house videos. Text STOP to stop receiving texts.
For Live open houses
Hey Ryan,
Happy Friday.
High-sky Real Estate is conducting a live open house tour this week for a property at 1444 White Avenue, Robstown, at 10:00 am. Text OPEN to receive URL for Live open House. Text STOP to stop receiving messages.
Follow up Texts for Consistent Interactions
Another use case of texts for real estate is follow-up texts. You can follow up using texts and probe their interest, requirements, budget, etc. after a virtual open house or a buyer has signed up for receiving text messages. Even for less-responsive buyers or cold leads, you can put SMS Drip campaigns at work on your behalf. This way, you can effortlessly re-engage with cold or lost leads to maximize conversions.
Hey Sam,
We noticed that you are looking for 3 BHK. We'd like to know more about your requirements to assist you better. Reply with HELP to take the conversation forward. Reply with STOP to unsubscribe.
Bob
High-sky Real Estate
Text for Internal Training Purpose
Apart from external communication, text marketing Salesforce for Realtors also makes it easier to communicate internally. Many times real-estate agencies impart training to their newly recruited agents. The reason could be to inform them about their property USPs or provide training on a sales pitch to maximize sales. So you can use texts to inform agents about the training venue, date, and time. In addition to this, you can also use WhatsApp or MMS to send training videos and sales pitch audios.
Hey James,
Tomorrow there's a class on the topic - 'Lead Nurturing' at our main office from 3 pm to 5 pm. In this class, you would learn about various practices and tools you could use to nurture leads and build better relationships.
Text YES to register and STOP to unsubscribe.
Collect Updates from Field Staff
In the process of buying and selling a house, there are many people involved. This includes brokers also. So, whether you're looking forward to taking updates from real-estate brokers or remote teams on the progress of the deals, SMS can help. Text messages Salesforce for Real Estate provides the easiest and quickest channel for two-way communications and makes it easier for agents and realtors to reach every field member with one touch. With multiple channels, you can get into multiple two-way conversations simultaneously and speed up the communication process.
Hi Team,
Update me with the meeting lined up with clients this week?
Jack Nicolas
Relationship Manager
Sky High Real estate
Send Meeting Reminders to Clients
Client meetings are an integral part of real-estate workflows. No-shows in the meetings can lead to inconvenience to real estate agents and waste their time and effort. Thus, text message Salesforce for Real Estate enables realtors to send meeting confirmation and reminders through automated text messaging. This helps them to cut back on manual intervention and reduce no-shows in meetings, and reschedule meetings if required.
Hi Sam,
This is just a gentle reminder that a meeting has been scheduled with us for 30th July 2021 at 3:00 pm. If you want to reschedule, text MEET at 45457.
Jack Nicolas
Sky High Real estate
Provide a Glimpse of Properties Available
A glimpse of property can help to maximize sales and close deals faster.
Firstly, appealing properties are always a cynosure for prospective buyers. So a visual appeal in your text messages can help to intrigue potential buyers. You can use multi-media messaging (MMS) or WhatsApp to send a glimpse of properties available in areas specified by the buyer.
Secondly, no one wants to lose good property. Thus, you can expect quick responses from prospects in case they like the property. This would help you interact and close deals faster.
Hi Oliver,
We have a new listing in your desired area.
Text '402 STREET' to 616161 to get a glimpse of the property's interior.
Text STOP to stop receiving texts.
Conclusion
Text messages Salesforce for Real estate offers endless ways to connect with potential buyers at various touchpoints. Thus, whether it is about quick interactions, follow-ups, virtual property tours, or any other purpose, text messages provide you the most convenient platform to achieve desired goals faster with effective and targeted interactions.
For More VIsit:- 360smsapp.com
